RefreshMiami Summer Edition
We’ll be holding our RefreshMiami meeting tomorrow night at 7:30pm at Books & Books in Coral Gables. We’ll summarize the CommunityNext Viral conference and the Ypulse Mashup 2007 teen marketing conference. We’ll also discuss the “cult of the amateur”, as suggested by Jorge Barroso, and other topics that may come up. All this over a coffee, tea or beer ![]()
See you tomorrow!
The address is:
Books & Books
265 Aragon Avenue
Coral Gables
305.442.4408
To Reach Books & Books from the North:
*Take I-95 South to the first airport exit 112 West
*Go West on 112 to Coral Gables/Le Jeune Road South
*Go South on Le Jeune Road.
*At the light for Aragon Avenue (SW 21st Street), turn left or east.
*Go one block to 265 Aragon Avenue.
To Reach Books & Books from the South:
*Take US 1 heading north to Le Jeune Road.
*Make a left on Le Jeune Road.
*One block past Miracle Mile, make a right on Aragon Avenue (SW 21st Street)
* Books & Books will be on your left.
The Museum Parking Garage is located directly across from the entrance to Books & Books. Park in the garage, bring your ticket with you into the store and get it validated for one hour of free parking.
Refresh June
Hey everyone,
Our June meetup will be this wednesday, June 20, 2007 at 7:30PM at UM’s School of communication room #2056. Our very own podcast star Chris Saylor of theweb2.0show will be speaking about Ruby on Rails. He’ll be giving a lot of intro pointers, background info, and more. So its bound to be an exciting meetup and we hope to see you all there!
Ad:Tech Miami update
As a follow up to last week’s post, Ad:Tech Miami is coming June 22. We still have the discount code available 25% off using coupon code: ATMB2A. Myspace executive Shawn Gold will deliver the keynote presentation outlining where Myspace is heading in the US hispanic and Latin American markets. Terra Networks CEO Fernando Madeira will also be keynoting.
Next Refresh: June 20
Refresh will be holding its next event June 20th. You can RSVP if you like either via our facebook group, or via the mailing list/google group, or comment here.
Location is the UM school of communication’s wolfson building. 5600 Brunson Drive, Coral Gables. Event starts at 7:30, speakers will be announced shortly.
See you all there!
Brian
AdTech Miami coming soon
Hey everyone, AdTech Miami is coming up in under a month, and we’ve still got some great discount coupons/codes for you all.
So get your 25% off using coupon code: ATMB2A
Thanks,
Brian
RefreshMiami May 2007 meetup
We had a great meetup last night with over 30 participants at the University of Miami’s School of Communication. Notably, the folks from Agency.net AgencyNet.com in Ft. Lauderdale attended for the first time, thanks to Dan Rubin. Hopefully we’ll see more folks from Broward and perhaps we can hold some meetups there as well.
Michael Montgomery spoke to us about “Web Standards for Skeptics” and the advantages of separating content, style and behavior when creating web sites. Rather than summarizing his speech, here’s a link to Michael’s presentation, which he placed online using … web standards!
While responding to a question, Michael referred to an article he’d written on “Copyright Primer for Designers“.
Upcoming stuff:
- We’re looking for a speaker for our next event on June 20th, so please get in touch with us if you’d like to present.
- Monica is setting up a team for us at the miami sports & social club, to participate in their recreational dodgeball league on south beach on saturdays at 11am. It starts may 26th, and $75 gets you a team shirt and 7 regular season games, plus tournament games for qualifying teams. Follow this link if you’d like to take part.
- As a reminder, we have DemoCampMiami in September, please reserve your place if you’d like to present, there are only 2 spots left. You’ll need a password to edit the wiki, it is c4mp.
- Finally, as a shameless plug, I’ll be giving a course at UM in Fall’07, #CVJ596, on “online expression, community building and citizen journalism“. If you’re a student and interested, you may contact me for more information.
- Anyone up for an informal RefreshMiami in a couple of weeks?
Next Refresh: May 16th
We have a great talk lined up for Wednesday night, in addition to the always-popular casual conversation time — Michael Montgomery will be presenting, and here’s the gist straight from him:
“Web Standards for Skeptics”
The presentation is essentially about web standards as a competitive advantage.
The typical response to web standards goes something like this:
“I don’t care about web standards. I care about revenue, profit, ROI, SEO, fast pages, customers, costs, maintenance, development, scalability, flexibility, liability….”
Questions & Answers (also known as Objections & Excuses):
- “Web standards are too much work”
- “Too many existing pages”
- “Our site works in browsers”
- “Our site works in Internet Explorer”
- “What are ‘web standards’?”
Check out the Upcoming.org event to let us know you’re coming and get maps/directions to the UM School of Communication.
DemoCampMiami
After a fun and interesting BarCamp in Miami in February, we’re going to hold the second one in September. For more about our first event, here are some links:
http://barcamp.org/Barcamp-Miami
http://barcamp.webpl.us
This time, it’s a DemoCampMiami, which is a lighter version of BarCamp. This means that the presentations are consecutive and are limited eight startups, four of which have already signed up. DemoCamp will last about 2:30 hours on Wednesday, September 19th.
We know it’s four months away, but if you think you will make it, please sign up already on the DemoCampMiami page so we can plan for the right sized venue. You may sign up at:
http://www.barcamp.org/DemoCampMiami
The password is c4mp
If you’re not familiar editing wikis, please feel free to message me directly and I’ll add your name to it.
The upcoming page is at:
http://upcoming.yahoo.com/event//
If you would like to help setup DemoCampMiami and in the process get more closely involved with the RefreshMiami community, please let me know, we could use your help! There’s nothing major to do, but the more people help, the easier it is for everyone.
-Alex
www.scrapblog.com
www.tapio.com
Community Building and Citizen Journalism Course at UM
I have been asked to prepare a course on Social Media for the University of Miami and have developed the following outline. Enrollment is now open, please let me know if you have any questions or topics you would like to see covered. I may be reached at alex [at] decarvalho [dot] net. If you know someone who would be interested in this class, please let them know about it or contact me.
School of Communication, University of Miami
Course CVJ 596 - Fall Semester 2007
The Web, Take 2: online expression, community building and citizen journalism
Course Description and Purpose
This course covers the implications of new media technologies on communities and on the media. Through the practice of online publishing, the course will explore the social and cultural dimensions of the new media landscape including online expression, social networking, identity management, citizen journalism and community-building.
Communities thrive through the passion and shared interest of their members, and we will learn from case studies and invited speakers, new effective strategies and applications that help foster these interests. Students will critically engage contemporary writings in social, cultural and online studies. Required readings expose students to current readings in cyberspace scholarship, and provide a base from which to explore their own interests. Lectures by the instructor resituate these readings in terms of broader sociological concerns and specific examples and case-studies of emerging technologies and media.
Course Prerequisites
The class is open to students from all schools at UM and there are no prerequisites for this class. Preference will be given to students with an interest in media development.
Materials Fees
Students will not be required to purchase any materials or books and all required reading will either be handed out or available online for free. We want to keep readings as current as possible and will regularly assign materials that are not listed on the syllabus. Students will be responsible for keeping up to date with the course’s blogroll. Handouts will be provided in the class and students are responsible for reading assigned materials and the blogroll prior to each class.
Course Topics Outline (to be revised)
1. Course introduction and overview. Blogging basics, RSS feeds and feedreaders.
2. Wikipedia overview and discussion. Wikipedia editing basics.
3. Social Bookmarking overview and discussions. Social Bookmarking basics.
4. Lifestreams overview and discussion. Lifestream basics.
5. Media sharing overview and discussion. YouTube; Flickr.
6. Social Networking overview and discussion. LinkedIn, MySpace, Orkut, Flickr.
7. Other forms of online collaboration, including IM, SMS, VoIP, shared documents.
8. Online Identity, pseudonimity and privacy discussion. OpenID, ClaimID, Ziki.
9. Online reputation systems. Ebay, iKarma, TheGorb, the blogosphere.
10. The internet, Take 2: the rise and rise of the social web
11. Community building online: case studies
12. Community building online: creating and cultivating social objects
13. Community building: the new, new marketing
14. Community building: using online tools for better local communities
15. The new world of media: is online the future
16. The new world of media: how media is adapting
17. The new world of media: best practices
18. The new world of media: citizen journalism
19. The new world of media: ethics
20. The new world of media: mashups
21. Digital Storytelling
22. Student presentations and class discussion
23. Student presentations and class discussion
24. Student presentations and class discussion
MOCAfresh celebration April 28, 12-4pm

MOCAfresh celebration April 28, 12-4pm
Originally uploaded by alexdecarvalho.
MOCA will celebrate the best of young Miami with MOCA Fresh, a special day of art, music, dance, design and technology for teens and young adults. MOCA Fresh will be held on Saturday, April 28 from noon to 4 pm and is free of charge. In conjunction with the final weekend of MOCA’s exhibition Merce Cunningham: Dancing on the Cutting Edge, MOCA Fresh will focus on the central elements of Cunningham’s creative legacy — the convergence of dance, art, music and technology in a spontaneous form to create new ‘fresh’ expression.
Fresh Moves, Fresh Sounds: Continuous live dance and music performances will be offered throughout the day. On stage in MOCA Plaza, Rudy Goblen of The Flipside Kings, will host a B-Boy break dance battle. In the spirit of legendary choreographer Merce Cunningham’s Chance Operations, each dancer will roll dice to determine their dance style. Also performing will be dance students from Norland High School and Charles Drew Middle School. Radio DJ KFoxx of 99 Jamz will host live performances by musical guests and audience members will be invited to join in a karaoke competition.
Fresh Tech: Scrapblog.com, a new tech start-up company based in Coral Gables will be demonstrating their new multimedia software which allows users to create multimedia on-line scrapbooks.
Fresh Forum: Students may explore new forms of expression in three separate interactive technology workshops: Art+Design, Music+Performance and. Anything+Everything. Sign up today for your 15 minutes of fame: mocafresh@mocanomi.org
Fresh Art: Students from Michael Krop Senior High School fine arts magnet program will exhibit their paintings, drawings, photography and sculpture in a special exhibition in MOCA’s Pavilion Gallery.
Fresh Gear: Designer R. Grimes will demonstrate silk-screening methods by creating custom t-shirts. Miami urban boutique, Culture Kings, will direct a sneaker design workshop. Participants are asked to bring their own gear.
Event details:
MOCA North Miami
April 28, 2007,noon to 4pm, FREE of charge
770 NE 125th ST, North Miami, FL 33161
305 893 6211 www.mocanomi.org



